Ep. 512 | On Ko Chi Shin: Why Your Next Breakthrough is Hidden in History | Elon Musk’s Learning Hack & More with Steven Webster

Sep 23

Learn time tested innovation and business strategy with Steven Webster, CEO & Founder of ASENSEI. In this episode, we explore how looking to the past can shape the future of digital health and fitness.

Steven shares his insights on the Japanese concept of "On Ko Chi Shin" and how it applies to modern business innovation. Learn why understanding tradition is crucial for creating groundbreaking technologies and experiences.

Discover:

How ancient wisdom can drive modern innovation in tech
The future of digital fitness and healthcare as an omni-channel experience
Why reading biographies can be a game-changer for entrepreneurs
The power of "beautiful questions" in product development
How to build a category-defining company

ABOUT Steven Webster

A lifelong entrepreneur, technologist, martial artist and coach, Steven Webster is the CEO & Founder of ASENSEI, the leading technology that uses motion capture and human movement recognition to power personalized Connected Health and Fitness experiences.

Holding a 4th degree black belt and two 2nd degree black belts in Ju Jitsu and Karate, Steven is also one of the most successful sports coaches in British University Sport. He captained and then coached Edinburgh University Karate Club to 10 consecutive national championships. Since he moved to California in 2009 with the sale of his first company to Adobe, the club won 8 more titles, under a coaching staff taught by Steven as students.

For Adobe, Steven played a leadership role in the creation of a worldwide design-led consulting organization. Steven was trusted advisor to Adobe's most strategic clients, from NATO and NASA to Nike and the NFL.

Prior to ASENSEI, Steven opened Studio 415 for Microsoft, leading a team of Bay Area designers, engineers and data scientists in an innovation lab designed to ideate and co-create new experiences with strategic customers including Gatorade and Sony. Working alongside colleagues from Microsoft Kinect, XBox Fitness, Cortana and Health Vault, Studio 415 pioneered natural user interfaces with voice and gesture understanding and intelligent digital assistants.

In 2014, Steven left Microsoft to start ASENSEI and lead the creation of the “Movement Recognition and Coaching Intelligence” category of intelligent sports and fitness technology powered by human movement recognition, that would one day democratize and scale access to world-class coaching.

ABOUT THE BLUEPRINT PODCAST

The Blueprint Podcast is for busy professionals and Household CEOs who care deeply about their families, career, and health. Host Dr. Erik Korem distills cutting edge-science, leadership, and life skills into simple tactics optimized for your busy lifestyle and goals. Dr. Korem interviews scientists, coaches, elite athletes, entrepreneurs, entertainers, and exceptional people to discuss science and practical skills you can implement to become the most healthy, resilient, and impactful version of yourself.

On a mission to equip people to pursue audacious goals, thrive in uncertainty, and live a healthy and fulfilled life, Dr. Erik Korem is a High-Performance pioneer. He introduced sports science and athlete-tracking technologies to collegiate and professional (NFL) football over a decade ago. He has worked with the National Football League, Power-5 NCAA programs, gold-medal Olympians, Nike, and the United States Department of Defense.

Erik is an expert in sleep and stress resilience. He is the Founder and CEO of AIM7, a health and fitness app that unlocks the power of wearables by providing you with daily personalized recommendations to enhance your mind, body, and recovery.